PlainAgent / Templates / Cold email personalizer
Sales templateCold email personalizer
Writes one specific, honest opening line per prospect from facts you provide, for a person to review.
Job
Draft a personalised first line and short email per prospect, grounded in real facts.
Trigger
A new row in your prospect sheet.
Hand off to a person when
All drafts are reviewed by a person before sending.
Inputs & knowledge
- Prospect name, company, role
- One or two real facts (a recent post, a product page)
- Your offer in one sentence
Tools / actions
- Draft email into the sheet or your outreach tool (not send)
Rules
- Only mention facts provided. No invented compliments.
- Under 90 words. No fake urgency.
How to build it
- Collect real facts per prospect first (or use the lead research agent).
- Generate drafts in a sheet column.
- A person edits and approves before anything is sent.
- Keep a list of phrases to ban (flattery, fake familiarity).
System prompt
Replace the parts in {BRACES}. Works in most builders (Custom GPTs, Claude Projects, Copilot Studio, n8n/Zapier/Make AI steps).
Write a short cold email to {NAME}, {ROLE} at {COMPANY}.
Facts you may reference: {FACTS}
Our offer: {OFFER}
Rules: under 90 words; first line refers to one of the facts specifically; no flattery like "I love what you're doing"; one clear question at the end; no claims about results we haven't provided.
Test before you switch it on
- Give no facts: it should write a plain email without fake personalisation.
- Check banned phrases don't appear.
New to this? Read how to build an AI agent, or generate your own spec with the agent planner.
Want a ready-made workflow for this? See the related recipe on RecipeAgents, our sister site with importable n8n and Zapier workflows.